Vacature

Interim Business Digital Analyst

  As a Business Digital Analyst in the Benelux you are the expert in transforming data into meaningful insights. These insights will help you and your stakeholders to stay in the lead of digital marketing and transforms Philips into a more data driven organization.  

Solliciteren

Brunel

Amsterdam
  • OpleidingsniveauWO
  • CarrièreniveauErvaren (> 2 jaar)
  • UrenFulltime

Introductie

 

As a Business Digital Analyst in the Benelux you are the expert in transforming data into meaningful insights. These insights will help you and your stakeholders to stay in the lead of digital marketing and transforms Philips into a more data driven organization.

 

Profiel

 

As a Business Digital Analyst you are responsible for:

 

  • Continuously monitoring the key enablers and processes and transform this into relevant information/actions for your internal stakeholders:

  • Touch points that need to be monitored are the owned channels within Philips, traffic drivers (such as Campaigns), retail landscape and Philips websites.

  • Continuously monitoring the market shares development & sales.

  • Being in charge of implementing global rollouts and the creation of additional dashboards based on local needs

  • Secure the implementation of correct tagging and analytics during the deployment of new pages / updates on the Philips Website & Shop and make sure clear goal definitions are being set.

  • Be the lead in embracing (digital) data into the organization, by translating business objects in to measurable goals, selection of KPI’s and targets, by giving training and support.

 

 

Experience in analytics for e-commerce (webshop)

 

-You should be able to work with large data sets coming from various databases and make the valuable data insightful and visual.

 

-An analyst who feels at ease with various stakeholders and has great communicative skills

 

-You love to work with large data sets and you know how to structure data

 

-High knowledge of Website Analytics (Omniture), DoubleClick, Excel and creating best practices

 

-Being able to approach topics from an operational, tactical and strategic perspective

 

-Fluent in English and Dutch

 

 

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